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E-Cig Giant Juul Is Considering Opening Its Own Vape Shops

Should Juul go through with it’s plans, its first store would be in Texas

E-cigarette maker Juul Labs is considering opening U.S. retail shops that would admit only adults, a person familiar with the situation told CNBC on Thursday.

Should Juul go through with the plans, it will first open store doors in Texas, the person said, cautioning that no formal decision has yet been made.

Juul also plans to open a store in South Korea, the person said.

The potential plans would give Juul more control over distribution of its products, as regulators have increased their scrutiny of underage sales. Regulators have blamed a teen vaping “epidemic” on Juul. Opening its own stores could allow Juul to monitor sales closely and test technology that could prevent minors from buying its products.


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