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FDA Reveals Proposed Graphic Warnings For Cigarette Packs And Ads

The new cigarette health warnings, once finalized, would appear on cigarette packages

Warning labels on cigarette packages could soon be more graphic, warning that “Smoking reduces blood flow to the limbs, which can require amputation,” and “Smoking causes bladder cancer, which can lead to bloody urine.”

The US Food and Drug Administration on Thursday issued a proposed rule that requires tobacco companies to place new graphic health warnings on cigarette packages and in advertisements. The proposed warnings feature color images and describe the health risks of smoking.

The new cigarette health warnings, once finalized, would appear on cigarette packages and in advertisements, occupying the top 50% of the area of the front and back panels of packages and at least 20% of the area at the top of cigarette ads, according to the FDA.


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