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Birthjays, Tommy Chong And Donut Legend DK’s Donuts Offer Exclusive Stay-At-Home 4/20 Party Essentials

Higher Celebrations is partnering with Tommy Chong and DK’s Donuts

Higher Celebrations, a cannabis gifting company and creator of Birthjays is partnering with Tommy Chong and 40-year donut legends, DK’s Donuts to celebrate the day that cannabis culture was born, April 20th. Birthjays and Los Angeles-based DK’s Donuts are often found in the center of special occasions and gatherings, so on one of the happiest days of the year for the cannabis community, these brands are combining forces to make up for all of 2020’s un-celebrated birthdays.

Topped with unique candle wicks, Birthjays are festive pre-rolled cones that come with a cake stake for easily placing on any cupcake, donut, or birthday dessert. Similar to how the Birthjay is a delightful hybrid of a birthday candle and a classic joint, DK’s Donuts is also known for jaw-dropping combinations, such as their famous croissant & donut hybrids called “ONUTS,” savory bacon-infused donuts, donut ice cream sandwiches, or “WOWNUTS,” DK’s waffle & donut hybrids.

DK’s Donuts is giving away a dozen 4/20 exclusive cannabis-themed donuts with a five-pack of Birthjays, just in time for the high holiday. Winners won’t receive just any pack of Birthjays, they will win limited edition Tommy Chong’s™ Birthjays, and a special 4/20 Birthjay song from Tommy Chong himself. Higher Celebrations collaborated with cannabis comedian and counter-culture icon Tommy Chong to launch Tommy Chong’s™ Birthjays in February and the duo is looking forward to working with DK’s Donuts to provide consumers with an enjoyable smoking experience and delightful cure for the munchies to follow. Tommy Chong’s™ is one of the first multi-territory “Celebrity” cannabis brands. Tommy Chong’s™ often partners with innovative manufacturers, like Higher Celebrations that develop unique and high-quality cannabis lifestyle products.

For an entire year, starting on April 20th, 2021, all consumers within the delivery range of DK’s Donuts in Los Angeles can have a unique 4/20 celebration delivered by ordering 420 custom donuts online at www.dksdonuts.com/product/custom-donuts. During these dates while supplies last, donut lovers can use the code “LIT” to get a free Birthjay and a 10 percent discount on donuts.

DK’s Donuts was founded by two Asian-American immigrants who moved to the United States in pursuit of the American dream, which they found when creating their very own donut kingdom. To honor the humble beginnings of DK’s Donuts, raise awareness, and put a stop to Asian hate, this 10 percent will go towards The California Asian Pacific Chamber of Commerce Foundation (Cal Asian Foundation) a nonprofit organization aiming to enable workforce and economic development for the Asian American and Pacific Islander (AAPI) community across the state of California. The Cal Asian Foundation is transforming AAPI leaders of tomorrow, providing them the leverage they need to pursue their dreams and make a difference. 

For more information or to schedule an interview, please reach out to Kim Ring at media@ariabrands.co or call 314.495.4589.

About Higher Celebrations:

Based in Colorado, Higher Celebrations is a novelty product line for adults offering unique packaging products focused on the cannabis gifting experience and special occasions. In May of 2019, Higher Celebrations launched BirthJays, the world’s first pre-rolled joint birthday candle. Birthjays are easy to use. Simply fill the pre-rolled cones with cannabis flower, top it with the candle-wick widget, attach the cake stake to the bottom of the cone before placing the Birthjay on any birthday dessert, lighting the candle top. Visit the Birthjays website for more information, or follow @Birthjays on Instagram and Facebook. HCI is a subsidiary of Aria Brands LLC, a holding company founded in 2019. Aria’s goal is to create memorable brands through differentiated consumer experiences, in both regulated hemp and cannabis markets.

About DK’s Donuts & Bakery:

Based in Santa Monica, CA, this local mom-and-pop business celebrates 40 years in operation. Mayly Tao, the current owner of DK’s Donuts & Bakery, took over the business from her parents in 2013 and modernized the concept to create its own donut community, expand to over 120 different types of traditional, specialty, and hybrid donuts, and uses its platform to advocate philanthropy and community. DK’s Donuts & Bakery has recently been featured in “The Donut King Film,’ produced by Ridley Scott and distributed by Vice internationally, telling the story of Cambodian-owned donut shop in this rags-to-riches tale. This 24 hour operation is a must for anyone traveling to Los Angeles.

About the Cal Asian Foundation:

The California Asian Pacific Chamber of Commerce Foundation (Cal Asian Foundation) a 501 c (3) nonprofit public benefit corporation. The Cal Asian Foundation was established to strengthen underserved, diverse communities through leadership, professional development and education, community economic and workforce development, along with cultural diplomacy programs that building capacity within the state’s next generation of Asian American Pacific Islander leaders’ ethnic-based grower associations, community-based service and faith-based organizations, business and civil society organization who reflect the diverse tapestry of California’s Asian American and Pacific Islander (AAPI) community.

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