Best Practices

The Loophole To Advertising Cannabis Products On Google

Since 2019, Google has been running closed-test programs for CBD companies

Google is a powerful tool for businesses, and ranking top three in a search can bring an influx of sales. Unless you’re selling hemp or marijuana.

Google doesn’t prohibit advertising cannabis on its platforms, but there are strings and loopholes.

What Google says

Let’s go through the fine print of Google’s advertising policy:

Google does not permit ads that promote the use, sale or even provide informational content about cannabis.

It doesn’t matter if it’s medicinal or recreational, the tech beast doesn’t make a distinction and lumps it all as a recreational drug in its Advertising Policy.

In theory, this also includes CBD and hemp.

However, since 2019, Google has been running closed-test programs for selected CBD companies.

To Read The Rest Of This Article On Hemp Industry Daily, Click Here

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

CHAMPS Smoke Shop Report, or ‘CSS’, online source for the updates and innovations on the smoke shop scene. News and information are geared strictly to accessories retail channels, with distribution limited to retailers that Smoke Shop products and wholesalers.

Newsletter

Stay informed with the most up-to-date industry news to help you grow your business: subscribe to our newsletter below!


  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag(‘js’, new Date());gtag(‘config’, ‘UA-101727731-3’);

To Top