“Compliant” Cigarettes Violate Flavor Ban, Says California AG
Rob Bonta has warned R.J. Reynolds Tobacco Co. and ITG Brands directly
California Attorney General Rob Bonta has warned R.J. Reynolds Tobacco Co. and ITG Brands that their menthol-like flavored cigarettes violate the state’s new law prohibiting sales of flavored tobacco products, including menthol cigarettes.
“The Tobacco Unit of the California Department of Justice has reviewed referred packaging and promotional materials for several of your company’s products—Camel Crush Oasis Silver, Camel Crush Oasis Blue, and Camel Crush Oasis Green and determined that each of these reviewed products is presumptively flavored under the California flavor ban law,” Bonta wrote in letters to Reynolds.
Following the enactment of California’s flavor ban, Reynolds and ITG Brands introduced cigarettes with a cooling flavor similar to that provided by menthol cigarettes. The products have been marketed with slogans such as “tropical oasis,” “new fresh taste” and “a taste that satisfies the senses.”
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